Better conversations. Better pricing.
You belong in the pricing conversation.
Starting a business, growing one, or finding your feet? Come on in. You don’t need a finance background to ask a good question.
A little spark.
A better question.
Start wherever you’re curious.
Start Here: Pricing Is a Conversation
Press play to load YouTube. Use its player controls to move between conversations.
Watch the playlist on YouTubeStart wherever you’re curious.
Pick a short video. Bring your own experience. See what it makes you want to ask next.
Try asking…
“What are we assuming?”
“When would that change?”
“What does that mean for us?”
Watch a conversation, then share your question in the video’s comments
Why I made Pricing Fix
More confidence.
More conversation.
I’ve worked with pricing since 1984. These short videos are invitations to explore—not an attempt to squeeze decades of experience into a few minutes. My aim is to help you feel confident joining the conversation, asking better questions, and deciding where to dig deeper.
This is for founders and aspiring business people from every background. Bring your experience, share what you see, and keep exploring when a neat answer leaves something unanswered.
A one-line rule or an algorithm can give us something to work with. Let’s talk about its assumptions, whose experience it reflects and whether it fits the decision in front of us.
You don’t have to have the answer to be part of the conversation.
— Jeremy Parsons
Take the conversation with you